Advertise with us pictureHere are some advantages of advertising with CPC News Today:

Advances in Internet technology have evolved the business world in a number of ways, including taking advertising techniques to a new level. Savvy marketers leverage the power of the Internet to reach their target markets in innovative, personal ways that can achieve an impact comparable to or more effective than traditional advertising media.
Cost Efficiency
Advertising on the Internet is much more cost-efficient than using traditional mass market and niche media. Internet ads can be viewed by millions of people while being displayed all day and night, while television or radio ads generally last less than two minutes and are shown a limited number of times per day. Cooperative advertising arrangements such as banner and link swaps can be completely free, allowing you to reach large audiences with no expense.
Target Marketing
Market segmentation and target marketing are more effective on the Internet than any other advertising medium. Strategically placed Web advertisements can achieve 100-percent relevant views. Consider, for example, an advertisement for a new video game placed on a video game-oriented website. Virtually every visitor to the website will be a video game enthusiast, maximizing the impact of the advertising exposure.
Interactivity and Feedback
The Internet facilitates true two-way communication in advertising messages. By placing interactive ads on the Internet, marketers can use surveys, comments and usage statistics to fine-tune their campaigns midstream and maximize their effectiveness. Linking online advertisements to social networking outlets can enhance the communication between your company and your customers even further, allowing you to receive genuine feedback on a consistent basis.
Captive Audience
Digital Video Recorders (DVR) make it easy for television viewers to skip advertisements, dramatically reducing the impact of this traditional medium. Advances in satellite and Internet radio, as well as personal music players, have diminished the reach of radio audiences by offering listeners a wider range of options. Internet ads, on the other hand, cannot be ignored as easily as television or radio ads. A banner ad on the side of an informative website, for example, remains in the visitor’s peripheral vision as long as he is reading the website’s information. Advertisements placed before streaming Web videos cannot be skipped like television ads can, allowing marketers to take advantage of a captive audience.
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